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Practical Digital Marketing Training to Grow Your Career or Business

6322

+

Participants’ Trained

8

+

Weeks of Practical Training

98

%

Positive Reviews

6Y

+

Marketing Experience


Book an Exclusive Q&A Session

Our interactive sessions are designed to give you direct access to our expert course advisers, allowing you ask questions, explore our course offerings, training modalities and gather all information you need to make an informed decision about starting or growing your digital marketing journey with us.

DMC March Cohort – LEADS


Our Course Outline

Foundations of Digital Marketing
  • => Introduction to Digital Marketing Concepts

  • => Understanding Digital Marketing Channels

  • => The Buyer’s Journey and Mapping Customer Personas

  • => Overview of Digital Marketing Tools and Platforms

=> A.I in Digital Marketing

Building an Effective Online Presence
  • => Website Essentials for Businesses
  • => Building user-friendly, mobile-optimized websites

  • => Integrating e-commerce functionality
  • => Basics of Search Engine Optimization (SEO)
  • => Local SEO and keyword research

  • => Introduction to Google My Business
Social Media Marketing

=> Social Media Strategy Development

=> Choosing platforms based on business goals

=> Paid Social Media Advertising

=> Running Facebook, Instagram & WhatsApp Ads

Direct Engagement Tools
  • => Introduction to Email Marketing

  • => Building segmented email lists
  • => Crafting high-converting email campaigns

=> WhatsApp Marketing & Automation

=> Introduction to CRM Tools

Pay-Per-Click (PPC) Advertising

=> Introduction to PPC Advertising

=> Google Ads overview and campaign creation

=> Budgeting, targeting, and ad optimization

=> Youtube Ads

=> Practical Assignments and Case Studies

Sales Funnel and Digital Strategy Development

=> Creating a Digital Sales Funnel

=>Guiding customers from awareness to purchase

=>Integrating email, social media, and websites

=> Digital Marketing Strategy Development


=> SOSTAC Framework for strategic planning


What Makes Us Different?


DMC March Cohort – LEADS


what are Our Past Students saying?

Taiwo, our students—is doing amazingly great for the company she works for!

Olumide, Our student – is doing amazingly great for the company he works for!

She was scared!

From her past experience, she felt this would also be like one of those unpleasant experiences where she wouldn’t be able to make anything good out of the training

Just a week into her training, and she has this to say

Over 500k Made in 24 Hours

One of our past trainees made 15 sales of her product within the space of 24 hours.

Sold 15 Unites of her product which was valued at #35,000 at an ads cost of #20,693.

That is, 35k x 15 units = #525,000

She Got her first job during the second week of training

Right from the day 1 of our training, you will be guided through the rudiments of making yourself employable, so you can implement the training on real life marketing

I got an appreciative Cash Gift

Our past student in appreciation decids to gift our lead trainer a cash gift from her first earnings in digital marketing.

Darasimi loves the simplicity of our teaching

She confessed that the delivery of the training came with simplicity and practicality, such that she got to implement into her business right from class day 1

A Token of appreciation from my students

They showed how grateful they were for the impact that the training has made in their lives


Spaces for this training fill up fast, and We only accept 50 Participants per cohort

Don’t miss your chance to take your career or business to the next level!

Discount Offer is Open for a Limited Time

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Frequently Asked Questions

What is the primary objective of the training?

The primary objective is to provide hands-on practical training in digital marketing that participants can apply in real time to any business.

How long does the training last?

The training spans 8 weeks and begins in February 2025.

What topics will be covered in the training?

Click here to access the course outline.

Are there any prerequisites for joining?

The only prerequisite is basic computer knowledge.

Do participants need to purchase any software or tools?

No, all necessary resources and tools will be provided before the training begins.

How will the training be delivered?

The training will be conducted virtually through facilitator-led sessions.

What platform will be used for the virtual classes?

Classes will be held on Google Meet.

Will there be hands-on projects or practical exercises?

Yes, participants will engage in hands-on projects, work on live briefs, and analyze real-time case studies.

Will participants receive a certificate?

Yes, a certificate of completion will be awarded to all participants upon completing the training.

What is the cost of the training?

The training costs ₦35,250, a discounted offer valid until February 14, 2025. The original fee is ₦150,000.

Will participants have access to recordings and materials?

Yes, recordings and materials will be accessible during and after the training.

Is this training theoretical or practical?

The training is 100% practical, with real-world applications.

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